Bhima Golden Facts

Bhima started off with silver jewellery! You will still find a collection of sterling silver jewellery in our showrooms.
The manufacture of Antique jewellery, with its impressive attention to detail, is an extremely labour intensive process. On an average, it takes almost a month for our skilled craftsmen to finish a single necklace!
Bhima gold has been trusted by over three generations of customers for its quality, as also by other jewellers!
The jewellery from Bhima has shared the feelings of happiness of over a million brides since 1925!
Bhima was the first jeweller to introduce free astrologer consultation to help you select the most appropriate gemstone based on the horoscope.
Bhima has an unmatched collection of loose precious stones in various budgets for you to choose from.
Bhima jewellery goes through stringent internal quality tests before finally reaching you. It's due to this fact that we take a longer time to process customer orders.
Bhima Diamonds and Precious stones are carefully handpicked by qualified and certified gemologists.
Bhima Diamonds are sold with Certificates of authenticity and buy-back guarantee.
Fineness of 916 means that the quality of gold is 22 carat.
Bhima sells 24 carat gold coins with fineness of 999 at very competitive rates vis-a-vis banks.
Bhima is a family business and is run with the full involvement of the family to ensure quality. The showrooms are not run solely by managers, hence expansion is limited.
At the time when there was a Bhima showroom only at Alappuzha, customers used to come all the way from Nagercoil in Tamil Nadu, North Kerala and Dakshina Kannada for their jewellery shopping!
White gold is as valuable as yellow gold of the same caratage.
White gold is an alloy of gold and at least one white metal, usually nickel or palladium. Almost all white gold jewellery is rhodium plated since gold thus alloyed never comes out true white!
Bhima is a PGI authorized platinum jewellery retailer.
Bhima is one of the very few jewellers who do not directly or indirectly own a gold jewellery hallmarking centre. We just don't declare our gold is good, we have others say it!
Bhima jewellery is hallmarked after our internal quality tests. We have our jewellery hallmarked for 2 reasons: to have a third party confirm its purity, and to avoid duplicate jewellery with our jeweller's mark!
Bhima is the jeweller of choice for royal and aristocratic families.
Bhima is one of the first and most trusted diamond merchants in Kerala.
When you buy a piece of jewellery from Bhima, it comes with a backing of an unparalleled trust of over 85 years!
Bhima jewellery witnesses the tears of pain and happiness: Right from when a baby's ears are pierced, till and beyond when she adorns our jewellery as a beautiful bride.
The men's collection at Bhima has accessories like belt buckles, spectacle frames, cuff links, etc in addition to regular men's jewellery.
Bhima is an expression of a mother's pure love: Most mothers who come to us for their daughter's jewellery have had their mother coming to us for theirs!
Bhima is the first jeweller in Kerala to sell readymade jewellery.
Bhima houses one of the largest collections of Bridal, Antique, Diamond Studded and Gents Jewellery in India.
Bhima does not utilize the services of marketing or canvassing agents. You do not have a hidden cost of agent's commission when you buy from us.
Beautiful brides prefer Bhima Jewellers.
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About Us


Bhima Jewellers, Kozhikode, Kannur and Sulthan Bathery are a part of the Bhima Group - a group that has enjoyed a sterling reputation since 1925. Founded by Shri.Bhima Bhattar in 1925 in Alleppey, Kerala, better known as the Venice of the East, Bhima rose from its humble beginnings to become a beacon of trust in gold jewellery business in no time.

Today Bhima has all of 18 showrooms across Kerala, Tamil Nadu and Karnataka and is growing in leaps and bounds.

`The Bhima Boy' is a mark of trust, tradition and purity. The Cherubic `Bhima Boy', a logo that represents the guileless, clean business practices of Bhima Jewellers was created way back in 1925. The `Bhima Boy' became the greatest symbol of trust in gold over the decade and has endeared, himself to gold lovers in Kerala.

Bhima Kozhikode, Kannur and Sulthan Bathery showrooms

In 2001 Bhima Jewellers opened in Kozhikode, the vibrant business hub of North Kerala. At the helm is Shri.B.Girirajan, one of the doyens of the gold business in Kerala, ably supported by Shri G.B.Kiran and Shri S.Hrishikesh. Sri B. Girirajan in also the President of All Kerala Gold and Silver Merchant's Association.

Sri. B. Girirajan


In 2007, the Kannur showroom was inaugurated in Thana, Kannur. The showroom at Sulthan Bathery, Wayanad commenced operations in 2011.
BIS | Hallmarking centre | ISO